Social media, SEO, and marketing are terms that the commonfolk may shy away from. The truth is SEO, and social media apply to everyone. So does marketing. How do you market yourself to the world, to potential business partners, to a girl-friend etc.?
We live in a world highly influenced by technology and social media. The question remains how much can we integrate into our daily lives synthesizing both worlds, our world and the world online.
Many businesses use social media to market their business. Is it a waste of time and money? David Gibbard has some strong opinions on this topic. I debate that issue over here.